Your Melbourne Wholesale Fruit & Veg Supplier Update

Your Melbourne Wholesale Fruit & Veg Supplier Update

Your weekly wholesale fruit & veg cheat sheet

Scroll down for the latest wholesale fruit and veg market reports, or pop your details in the box below to get them sent straight to your inbox every week. No limp lettuce. No soggy herbs. Just proper market intel you can actually use.

What’s in, what’s out, and what’s costing a fortune this week.

Think of it as your shortcut to staying ahead of the season. From zucchini gluts to berry shortages, we’re on the ground at Melbourne’s wholesale fruit and vegetable markets before sunrise, so you don’t have to be. Chefs, cafés, caterers, and kitchens across the city use these reports to plan smart and keep their fridges full without blowing the budget.

Navigating seasonal produce can be tricky, but Virgona is here to help.

Our expert team can guide you on the best fruits and vegetables to buy year-round, helping you save money and keep your menu fresh.

Want to Cook Smarter? Start with What’s In Season.

Whether you're a fine dining chef, pumping out pub classics, slinging sandwiches or a nutritional dietitian in healthcare, choosing seasonal Australian produce — and better yet, Victorian-grown fruit and vegetables — means better flavour, better pricing, and better outcomes for your kitchen and your clientele.

Peak-season produce delivers superior taste, longer shelf life, and more nutritional value — while also reducing food miles and supporting local growers.

We created this comprehensive guide to help everyone in the food industry make better more informed decisions when planning menus.

Planning a menu and need a more in-depth view of availability? Take a look at our in-depth produce calendars below

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